How To Fix The Broken Global Food System
Fixing our food system isn’t just a priority—it’s a matter of survival.
Fixing our broken global food system is not just a matter of priority—it is a matter of survival. In this article, April Adams-Redmond (Global Brand VP at Unilever) shares how Knorr is working to repair the farm-to-fork continuum through empathy, bold collaboration, and a call to action that begins with your plate.
This article is based on a conversation between April Adams-Redmond and podcast host Shad Raouf. If you prefer to listen, click here to play the episode on Spotify.
Fierce Empathy
The problem with the global food system is threefold. First, we eat too many of the same foods—75% of what we consume comes from just 12 crops and 5 animal species. Second, the foods we do choose are often resource-heavy, consuming massive amounts of land and water. Third, our farming methods are degrading soil health and threatening future yields.
What’s needed is not just better farming, but better eating—and a willingness to care enough to change. Genuine caring helps us manage short-term discomfort for long-term survival. If we don’t change our consumption habits alongside our agricultural practices, a regenerative future won’t be possible.
Radical Collaboration
Unilever is acting on both ends of the food system—from farming to consumption. Through their €1 billion Climate and Nature Fund, they’ve launched 50 lighthouse projects exploring regenerative agriculture, including regeneratively farmed rice.
The most radical part? All learnings are being made public. Because fixing our food system is not about beating competitors—it’s about ensuring we all survive. Transparency, not exclusivity, is the path forward.
Call for Change
As April Redmond says: “Change the world by changing what’s on your plate.”
Unilever and WWF created the Future 50 Foods Report, spotlighting foods like quinoa, fava beans, and wild rice that are nutritious, climate-friendly, and under-consumed.
Change starts with everyday choices—what we buy, what we cook, and what we pass on to the next generation.
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